Updated Edition of Einstein Never Used Flashcards now OUT!

An updated edition of Kathy’s award-winning book, Einstein Never Used Flashcards, has been released on January 20, 2026!

This new edition features an all-new chapter on screen time, thoughtfully addressing the challenges of raising children in today’s digital and AI-driven world. Kathy and Roberta continue to bring joy, clarity, and confidence back to parenting—helping families nurture smart, social, and happy children while navigating modern technology with intention.

Winner of Best Psychology Book and the Books for a Better Life Award, the book has been widely praised by leading experts in psychology and education, as highlighted below.

“An authoritative, up-to-date playbook on why we should raise our children to be learn-it-alls, not know-it-alls — plus practical advice on how parents can do that!”
— Angela Duckworth, Rosa Lee and Egbert Chang Professor at the University of Pennsylvania and New York Times bestselling author of Grit

“A compelling case to stop drilling — and start making learning fun… This book is a breath of fresh air. It’s anchored in strong science, it’s full of practical tips for parents and teachers, and it’s more relevant than ever.”
— Adam Grant, #1 New York Times bestselling author of Hidden Potential and Think Again, and host of the podcast Re:Thinking

“Einstein Never Used Flashcards offers an exceptionally clear-eyed — and reassuring — guide to what really matters for your child’s development and how to cultivate a growth mindset. It heralds the return of joyful parenting and real learning — mistakes and all!”
— Carol S. Dweck, PhD, Lewis and Virginia Eaton Professor of Psychology at Stanford University and author of Mindset

“Einstein Never Used Flashcards changed how we think about children and learning. In this outstanding new edition, Kathy Hirsh-Pasek and Roberta Golinkoff take on our screen-saturated world, showing how play, curiosity, and human connection still matter most. Smart, humane, and deeply practical, this is essential reading for parents, teachers, and anyone who cares about how children grow.”
— Paul Bloom, Professor of Psychology at the University of Toronto and Yale University, and author of Psych: The Story of the Human Mind

“Fresh Take: Dr. Kathy Hirsh-Pasek and Dr. Roberta Golinkoff” – What Fresh Hell: Laughing in the face of motherhood podcast, January 30, 2026

“Developmental psychologists Kathy Hirsh-Pasek and Roberta Golinkoff, authors of EINSTEIN NEVER USED FLASHCARDS, explain why play—not pressure—is how kids really learn. They share research-backed ways parents can support healthy development.” LISTEN HERE…

“Why It’s Important for Young Children to Understand What’s Behind AI” – The 74, January 29, 2026

“Our schools are facing challenges unlike any they have seen before. Prior to COVID, fewer than half our students could read or do math at grade level. Now, after years of pandemic-related disruptions, trauma and upheaval, we risk losing a generation of students to learning loss, widening achievement gaps and fractured institutions. Yet even as more children are at risk of being left behind, the education debate is often dominated by partisanship, misinformation and political opportunism — not on student needs.” READ MORE…

Dr. Kathy Hirsh-Pasek and Dr. Roberta Michnick Golinkoff appear as guests on GMA3 (ABC News) to discuss their book! – January 27, 2026

Kathy  and Roberta appeared as guests on Good Morning America 3 (GMA3) (ABC News) to discuss their book! WATCH HERE…